Yama
Product management strategy and PRD for educational gaming company's MathQuest 2, including market analysis and go-to-market planning.
01 | Overview
A breathwork lamp for expectant mothers
Yama is a tactile meditation kit designed for pregnant women — a demographic the maternity market overlooks when it comes to mental wellbeing. The kit pairs a sculpted breathwork lamp with 60 illustrated cards and 3 low-pressure journals. The lamp's LEDs pulse to the rhythm of each breathing technique, while a built-in speaker offers 20 clinically supported audio modes from Tibetan bowls to binaural beats.
Built as my senior capstone, Yama is the most technically demanding and analytically tailored project I've led — every form decision, material, and interaction traces back to a specific insight from user research.
Role
Product Designer
Timeline
10 weeks
Tools
Fusion 360, Arduino, PETG/ABS printing
Skills
Product design, research, electronics, fabrication
02| TL;DR
The Challenge
Context
Pregnancy is one of the most psychologically precarious states a person can experience, yet the maternity market focuses almost entirely on physical discomfort.
Gap
Existing breathwork aids are sterile, single-mode, and visually clinical. None are designed for the specific arc of pregnancy or feel like objects a woman would want in her home.
Goals
Design something beautiful enough to be welcomed in
Ground the user in the present moment
Support every stage from early trimester through labor and beyond
The Solution
A sculpted breathwork lamp paired with technique cards and journals. The lamp's tempo, brightness, and color shift to reinforce the psychological intent of each breathing technique. Cards activate modes via a built-in sensor; journals are deliberately plain to lower the cost of writing.
60 cards — 40 breathing techniques (20 everyday, 20 labor) and 20 cool-down prompts
3 journals — small, plain, designed for free-flowing thought without pressure
Arduino-synced lightwork — light fills and drains in time with inhales and exhales
03| Our Process
Overview
Pivot
Original concept: generic mindfulness lamp
Accidental prenatal yoga class
Reframed for expectant mothers
Research
Aesthetic field visits: MoMA, luxury auto shops, interior designers
Emotional field visits: CAPS, Zen Kannon Do, prenatal yoga
Psychology lectures on light therapy
Design
Surveys, focus groups with mothers
Form sketches & physical study models
Settled on radial teardrop silhouette
Build
CAD in Fusion 360
3D-printed in PETG and ABS
Arduino-controlled LEDs and speaker